Project the vibe, protect the content

When you want to attract new members to your podcast community, you face a dilemma: give away too little about the community and people don't know what you stand for. But if you give away too much, there's no reason to join the community because it's all available on the outside. I’ve been looking at how great online communities strike this balance and I think I found the answer. It came from a place where I never thought to look: Monaco. Every summer, the Espace Grimaldi in Monaco hosts a...